Don Lupo is Executive Director for ThinkLA. He is a mentor in the ThinkLA Mentorship program and a founding member of the DIG Initiative, a diversity program intended to increase the diversity of the advertising, marketing, and media industry. He spent over 30 years in digital production and design for major brands including Volkswagen, Toyota, PlayStation, Activision, and Honda, among others. He has worked with multiple agencies where he established production processes to improve agency capabilities, efficiency, and profitability.

Don started his career in journalism and has won multiple local and national awards for editing, writing , and web design. A former professional photographer, he has taught photography and web design on the college level.